Purple Cow Author Plugs In Direct
25 Aug
Bestselling business book author Seth Godin announced in yesterday's Wall Street Journal that in the future, he will bypass his commercial publisher, Portfolio (Pearson PLC's Penguin Group USA, headed by Adrian Zackheim). The author of Purple Cow and other business bestsellers also discussed this decision in a recent blog, which he says is read by 438,000 people. Godin says he knows who his audience is and has a direct customer relationship with that audience through the Internet.
So what?
Here's the quote in the Wall Street Journal piece that got to me: "Publishers provide a huge resource to authors who don't know who reads their books." And he continues, "What the Internet has done for me, and a lot of others, is enable me to know my readers."
Do you know your readers? Who are they? Who is your audience? You'll find it easier to write your memoir if you know who your readers are, who you are writing for.
Here are some questions to answer before you begin writing your memoir:
- Who is my audience?
- Who are my readers?
- Who am I writing memoirs for?
- Am I writing memoir topics for the record, for family, or for myself?
- Do I want to share my memoirs?
- If yes, with whom?
- If yes, how do I want to share them?
- If no, what am I going to do with them?
Then when it comes to publishing your memoir, you can have a direct customer relationship with your audience on the Internet.
Go for it!

















I'm Martha Jewett and my passion is helping others capture their life stories. The purpose of this website is to share tips, ideas and resources on writing and even publishing your own memoir. Please share your own tips and experiences here and feel free to
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